Evihn Vaszily

Kick off the event by connecting with 30–40 of your industry peers in this dynamic, small-group networking session designed exclusively for manufacturers and distributors. Through a mix of structured roundtable discussions and informal conversation, you’ll:

• Break the ice with fellow executives and build early connections.

• Split into manufacturer and distributor groups to surface top challenges and set learning goals for the event.

• Rotate tables to exchange success stories and practical insights from the past year.

The session wraps with a networking break over coffee and refreshments, giving you the chance to continue conversations and deepen relationships before the main agenda begins. Come ready to share, learn, and leave with valuable new connections that will amplify your event experience.

Despite regulatory changes making data collection more challenging globally, as marketers, we're collecting more data than ever. The challenge, however, is sifting through that data to pick out the right insights, and putting the right tools in place to automate and enhance this process to ensure you're leveraging that data to the greatest extent. In this presentation, I cover the most effective strategies and technologies to ensure you're equipped with data rockets to take your marketing performance to the stratosphere and beyond. 

• Use advanced tools and automation to quickly extract meaningful insights from growing data sets—making every customer touchpoint smarter from TOFU (top of funnel) to BOFU (bottom of funnel). 
• Streamline data workflows by implementing technologies that break down silos and drive seamless, personalized customer experiences across the journey. 
• Continuously adapt to changing regulations and data landscapes by refining your data strategy, ensuring you stay agile and deliver high-performance marketing outcomes.