Hemal Mehta

• Marketing Matters -> Where Is Your Next Dollars Going?  

Hosted by Steven Nghe – Head of Marketing & Communications, Kloeckner Metals Corporation  

• Data Strategy W/ Analytics  

Hosted by Kate Monoskey - Sr. Manager, Data Science, & Hannah Mercer - Sr. Manager, Market Intelligence, Thermo Fisher Scientific 

• Internal Adoption & Creating Champions for Digital Change –  

Hosted by Taylor Blair - Associate Director, Digital Marketing, Lonza 

• Leveraging Social Media For B2B marketing 

Hosted by Karlaa V. Gregory - Digital Marketing Manager, Sumitomo Drive Technologies 

• Best In Class Distributor Brand Partnerships – How Do you create Value Together 

Hosted by Mike Becker - NA eCommerce Growth and Analytics Director, Kimberly Clark Professional 

• Managing Business Value & Journey Mapping 

Hemal Mehta - Senior Director Of Commercial Technology, DwyerOmega 

• Topic TBD:  

Ronald Gaines - Sr. Manager MarTech and Data, Sunbelt Rentals 

Other topics  

• Mitigating Your Risk, and Increasing Security For With AI Use 
• Meeting Buyer Expectations: Creating a Website For Your Buyers 
• AI-Driven Transformation: Unlocking B2B eCommerce Potential 
• Loyalty in B2B – What Keeps Your Customers Happy?  
• Next-Gen B2B: Adapting to Millennial and Gen Z Buying Behaviors 
• Optimizing eProcurement To Increase Revenue 
• Aligning Marketing & Sales – The never-ending battle  
• Building the Business Case To Get eComm Going At Your Company 

Bringing together multiple industrial manufacturing brands, under one digital roof is a complex challenge, where each acquisition brings its own legacy systems, operational processes, and company culture. Many of these businesses are just beginning their digital journey, making alignment even more critical and nuanced. This session will explore real-world experiences and strategies for unifying fragmented operations into a cohesive digital ecosystem, while balancing transformation goals with investor expectations and front-line realities. 

• How to lead a digital transformation amid M&A, aligning brands onto a single eCommerce platform 
• Best practices for simultaneous PIM, ERP, and eCommerce consolidation 
• Strategies to balance PE expectations with operational execution and customer experience 
• Lessons learned: managing risk, complexity, and stakeholder alignment in high-pressure environments