Mark Cirillo

Every digital transformation begins with a single step, but securing leadership buy-in is often the most critical—and challenging—milestone. Industry leaders and change-makers come together to share actionable insights on aligning executive priorities with digital goals. Through candid discussions, they explore strategies for building a compelling business case, fostering cross-departmental collaboration, and overcoming resistance to change. Attendees will leave equipped with practical steps to accelerate their digital journey and create an organization-wide culture of innovation. 

• Discover why leadership buy-in is the essential first step for successful digital transformation, and learn practical ways to secure it in your organization. 
• Hear actionable insights from industry leaders on aligning executive priorities with digital objectives and building a compelling business case for change. 
• Gain proven strategies to overcome resistance, foster cross-departmental collaboration, and accelerate organization-wide innovation.