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Program At A Glance

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Day 1 | MON, November 9

  • Keynote Fireside Chat: The Customer Already Told You. Were You Listening? Making Buying Seamless & Easy (And What to Do When it’s Not)
  • Panel Remix: Garbage In, Garbage Out: Why Your AI Dreams Demand a Data Reality Check
  • The Anti-Panel: Fishbowl Conversations for Unscripted Peer-to-Peer Problem Solving

Day 2 | TUE, November 10

  • Keynote Presentation: The New Org Chart: How AI Is Forcing B2B Companies to Rebuild from the Inside
  • Panel: When the Honeymoon Ends: Keeping Digital Transformation Funded and Moving
  • Case Study: One Size Fits None: Hyper-Personalizing the B2B Onboarding Journey

Day 3 | WED, November 11

  • Keynote Presentation: From Defense to Offense: Making Customer Experience Your Growth Engine
  • Rotating Hotseat Panel: Slaying the Giant: Thriving in the Shadow of Amazon Business
  • Rapid-Fire Case Study: Beyond the Cart: Transforming Your Digital Portal into a Customer Intelligence Hub