B2B Online Florida 2024

November 18 - 19, 2024

JW Marriott Orlando Bonnet Creek Resort & Spa, FL

Alison Zepp

VP of Marketing and Strategy Jessup Manufacturing Company

Alison F. Zepp is Vice President, Marketing and Strategy for Jessup Manufacturing Company, a global manufacturer of adhesive coated films used in industrial, commercial and consumer products. In this role, she develops business and e-commerce strategy and directs product and brand development, marketing technology, marketing communications, inside sales, and customer service.

Prior to joining Jessup, Ms. Zepp was Vice President, Board of Directors for Innovation Experts, a nonprofit organization supplying e-books, digital subscriptions, mobile apps, and other services to libraries.  Ms. Zepp served as Vice President, Marketing for Follett Library Resources and BWI, Inc., from 2008-2012. Ms. Zepp developed the operating group’s digital strategy that produced FollettShelf, the popular cloud-based e-reader for K-12 schools, and a broad offering of digital content.

Ms. Zepp’s earlier assignments include Chief Marketing Officer of Grohe America, Inc., a global plumbing manufacturer, where she was responsible for strategy, product innovation, and consumer marketing, and Vice President of Marketing at Juno Lighting Group, a lighting manufacturer, where branding, new products, and channel programs drove rapid growth. Ms. Zepp had multiple marketing and sales roles at W.W. Grainger 1992-2002.

Ms. Zepp holds a Master of Management in marketing and finance from the J.L. Kellogg Graduate School of Management at Northwestern University and a Bachelor of Arts in English from Binghamton University in Binghamton, New York. 

Check out the incredible speaker line-up to see who will be joining Alison.

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