Andy Goodfellow | B2B Online Atlanta

B2B Online Atlanta 2026

November 9 - 11, 2026

Grand Hyatt Atlanta in Buckhead, GA

Andy Goodfellow

Andy Goodfellow

SVP, CTO Zoro.com
Andy Goodfellow
Andy Goodfellow is Sr. Vice President and Chief Technology Officer at Zoro. He leads Zoro’s enterprise technology vision and execution, advancing the company’s AI-first strategy to power its ecommerce platform and enable its endless assortment model. He oversees the integration of AI, data science, and machine learning into Zoro’s core digital and operational platforms, ensuring scalable, secure, and high-performing systems that drive customer value and enterprise growth. Andy joined Zoro in 2017 as Vice President and Chief Information Officer, responsible for software engineering, architecture, data, quality control, infrastructure, security, compliance, vendor management, and the project management office. Prior to that, Andy spent almost two decades in the B2B marketing and advertising industry, where he led teams that created custom software solutions for various companies, including CDW, Komatsu, Discover, Lenovo, Phillips, Zebra, Abbott, Siemens, and many others. Andy holds a Bachelor of Science in Computer Science from the Illinois Institute of Technology and an MBA from The University of Chicago Booth School of Business. He is also a Certified Information Systems Security Professional (CISSP).

Day 1, Monday, November 9th

3:50 PM Practitioner Only: Agree to Disagree: Humans and AI Agents: How Will They Work Together (or Not) by 2030?

Every B2B leader is quietly placing a bet on how much of the customer relationship goes to AI and how much stays human. This session puts that bet out in the open.

Forget the polished panel. This is an unscripted, rapid-fire conversation with practitioners from across manufacturing and distribution. The moderators will throw out tough questions and bold takes, and the speakers will say what they actually think. Expect real examples, honest disagreement, and a few opinions that might make the room uncomfortable.

The audience is part of it too. Jump in with a question, challenge a take, or add what you're seeing at your own company.

Check out the incredible speaker line-up to see who will be joining Andy.

Download The Latest Agenda