B2B Online Atlanta 2025
November 17 - 19, 2025
Westin Peachtree Plaza, Atlanta, GA
Bryan Gassler is a seasoned eCommerce and digital marketing executive with over 20 years of experience driving strategy, product innovation, and growth. Known for his player-coach leadership style and hands-on approach, he builds high-performing teams that deliver results. Bryan brings a global perspective and a passion for turning ideas into measurable business impact.
Day 1, November 17, 2025
2:05 PM Keynote Panel: Building High-Impact Digital Teams for B2B Success
This panel addresses the critical role of talent in driving digital transformation. Topics include attracting and retaining top talent, fostering a culture of innovation, and upskilling teams to adapt to new technologies and market demands.
- Going from a functional channel leader to a business leader
- Driving adoption and building in accountability as a business leader.
- Direct authority vs indirect authority in driving adoption
- What’s the leap from function leader to a business leader.
Day 3, November 19, 2025
11:20 AM Ask Us Anything: Interactive Panel To Get To Your Most Pressing Questions
After 2.5 days of panel discussions, presentations, workshops and roundtables, is there anything you’d like to
explore in more depth? Is there anything else you’d like to hear more about? A few speakers from the conference will
be on hand to answer your questions.
- Get answers to your lingering questions from top conference speakers in this open, interactive session.
- Dive deeper into any topic or challenge discussed over the past 2.5 days—nothing is off limits.
- Take this chance to clarify, explore, and connect around the issues that matter most to you.
Check out the incredible speaker line-up to see who will be joining Bryan.
Download The Latest Agenda