November 17 - 19, 2025
Westin Peachtree Plaza, Atlanta, GA
Jared Johnson is the B2B Strategy Lead at Valtech, where he partners with clients to design and execute revenue-driving commerce strategies. With deep expertise in B2B ecommerce portals, Jared helps organizations modernize distribution models, accelerate digital adoption, and realize measurable ROI from their platforms. Recognized for his financial rigor and data-driven mindset, Jared develops strategies that balance growth with efficiency—linking B2B portal adoption, AI enablement, and digital transformation directly to EBIT impact. Equally committed to the human side of change, he applies servant leadership to empower teams and leverages executive-level storytelling to ensure complex ideas resonate across both leadership and frontline audiences. At Valtech, Jared also shapes thought leadership on agentic AI, digital commerce acceleration, and enterprise transformation, helping clients cut through hype and focus on solutions that deliver sustained business value.
Many B2B organizations have invested heavily in customer portals yet struggle to see the ROI. This interactive workshop will explore the forces that drive or block adoption and how to turn your portal from a cost center into a revenue engine. Through a real-world case study with Southwire, you’ll learn practical tactics for engaging customers, overcoming internal barriers, and optimizing your portal for measurable business impact. Participants will leave with a playbook of questions and strategies to accelerate adoption in their own organizations.
Check out the incredible speaker line-up to see who will be joining Jared.
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