Jason Capshaw

When it comes to growing your e-commerce and becoming more efficient/ driving more revenue… the big question is: Do you need shiny new tech, or is it time to invest in your team? This workshop is all about helping you figure that out. 

Here’s what we’ll cover: 

• How to Measure What’s Working (and What’s Not): Learn how to pinpoint your biggest challenges, weigh the pros and cons of tech vs. talent, and make smarter decisions about where to invest. 
• Evaluating Software and Tools: Get practical tips for assessing whether new technology will actually move the needle—or just add complexity. 
• The Power of People: Dive into why having the right team is often more important than having the latest tools, and how to spot skill gaps that could be holding you back. 
• Finding the Right Balance: Discover how to combine tech and talent investments in a way that drives real results without breaking the budget. 

Jason Capshaw – ADI