Jason Tillis | B2B Online Atlanta

B2B Online Atlanta 2026

November 9 - 11, 2026

Grand Hyatt Atlanta in Buckhead, GA

Jason Tillis

Jason Tillis

CEO Imperial Brady

Jason Tillis is Chief Executive Officer of Imperial Brady, one of North America's largest distributors and solutions providers. Since joining the company in 2008, Jason has played a key role in its growth and transformation, helping expand its footprint, strengthen customer partnerships, and build a culture focused on execution and service. Today, he leads Imperial Brady following the 2026 combination of Imperial Dade and BradyPLUS. Known for his hands-on, people-first leadership style, Jason is committed to supporting employees, strengthening customer relationships, and driving operational excellence across the organization. Jason holds a Bachelor of Science in Finance and Economics from Boston University. He serves as a Founding Trustee of the New York City Hospitality Alliance and is a member of the Board of Directors of the Tri-State Law Enforcement Foundation.

Day 2, Tuesday, November 10th

9:30 AM Keynote Panel: Every Dollar Counts: How Distribution Executives Invest in Growth

What does it take to get an executive to back a new idea? How do leaders decide whether a new tool, campaign or customer program is working? Distribution businesses typically operate on 3-5% profit margins, so every investment has to earn its place.

The National Association of Wholesaler-Distributors (NAW) brings distribution leaders together year-round to learn from one another. In this session, NAW President and CEO Eric Hoplin talks with leaders of three NAW member companies in specialty building products, facility care and foodservice packaging, and industrial automation and MRO.

Panelists will share where distribution is headed, how customer buying habits are changing and what they need to see before they invest. The session is built for everyone who helps develop, market, sell and support what customers buy. Attendees will leave with an executive's view of the industry and practical ways to make a stronger case to senior leadership. The session closes with audience Q&A.

Learning Objectives:

• Assess how changing customer buying habits and digital investment are reshaping three sectors of distribution

• Understand how executives evaluate new investments and judge whether they're working

• Apply practical ways to make a stronger case to senior leadership in a low-margin business

• Recognize how peer networks and industry engagement help leaders grow

Check out the incredible speaker line-up to see who will be joining Jason.

Download The Latest Agenda