Kevin Espinosa

Digital Experience Manager Caterpillar

Kevin has an extensive B2B marketing skills with 20 years of Brand/Partner experience that includes precision marketing, marketing automation, social media, service operations, call centers, eCommerce deployment, and ERP. Strategy, critical thinking, and execution are thestrengths that have driven hisDigital Marketing career. Kevin has delivered compelling digital marketing strategies and programs that have significantly increased sales targeting diverse markets and businesses. In addition, he has implemented many of our marketing platforms such as web content management, social media management, web analytics, CRM, and marketing automation.