Larry Sage | B2B Online Atlanta

B2B Online Atlanta 2026

November 9 - 11, 2026

Grand Hyatt Atlanta in Buckhead, GA

Larry Sage

Larry Sage

Director of Information Technology Cleveland Steel Container

Day 1

3:50 PM Oxford Style Debate: This House believes that for high-stakes enterprise e-commerce, AI-driven agents will provide a more objective, consistent, and trusted experience than human account managers by 2030

Every enterprise e-commerce leader is quietly making a bet right now: how much of the customer relationship do you hand to AI, and how much stays human? By 2030 that bet gets called. 

This session settles it on the main stage. We're replacing the safe, nod-along panel with a live Oxford-style debate. Two sides, one motion, real arguments under pressure: can AI-driven agents actually outperform human account managers on the things that matter most in high-stakes deals, objectivity, consistency, and trust? 

You'll hear the strongest case for each side, tested through structured cross-examination where claims don't get to hide behind buzzwords. Real-time audience voting before and after shows whether the room actually moved. The "Clockwork Schedule" keeps it fast, sharp, and free of the usual filibustering. 

Day 2

2:50 PM Panel: Under the Hood: Surviving the E-Commerce and ERP Integration Nightmare

Building a beautiful storefront is pointless if it cannot effectively communicate with your core backend operational systems. This highly technical panel dives into the messy reality of connecting modern e-commerce platforms with legacy ERPs and payment gateways. Learn how to navigate API limits, synchronization delays, and the dreaded Available-to-Promise (ATP) inventory challenges. 

  • Evaluate the true Total Cost of Ownership (TCO) and the "build vs. buy" dilemma when selecting a new e-commerce architecture or PIM system. 

  • Design robust APIs that seamlessly pass pricing, order history, and real-time inventory availability between the site and the ERP. 

  • Establish a clear source of truth for customer data to prevent conflicting records when bolting disparate legacy systems together. 

  • Secure post-launch funding by accurately budgeting for the maintenance, enhancements, and integration tweaks required in years two and three. 



Check out the incredible speaker line-up to see who will be joining Larry.

Download The Latest Agenda