Mackenzi Avin

Pick a topic, grab a seat, and join the conversation. Each table is led by an industry peer and centered on one challenge B2B leaders are working through right now. No slides and no presentations, just open discussion. Questions are drawn from the fishbowl to spark the conversation, and when a topic has run its course, the next one comes out of the bowl. You're also welcome to drop in a question of your own. Come ready to share what's working, what isn't, and leave with ideas you can actually use.

1. ROI Modeling and Budgeting for Years Two and Three Post-Launch -- Hosted by Abhi Saini, NAM Architecture & Channel Leader, Schneider Electric

2. Navigating B2B Growth, Pricing Conflicts, and Go-To Market Strategy -- Hosted by Firat Ozkan, Co-Founder, CSMO, Mount-It!

3. Is Your B2B Marketing Ready for the AI Discovery Era? -- Rachel Holstrom, Digital Strategy & Experience Manager, Cargill

4. Topic TBD – Hosted by: Robert Richardson, Senior B2B E-Commerce Delivery Manager, Digital Product Portfolio, MillerKnoll 

5. Selling Through Marketplaces: Strategies Leveraging Direct Fulfillment on Amazon Business -- Hosted by David Hosei, Director of Digital Partnerships, Trends International

6. From B2C Convenience to B2B Commerce: Building the Experience Modern Buyers Expect - Hosted by: Mackenzi Avin, Sr. Product Manager, Digital Experience, PCNA

7. The New Marketing Career Ladder: How to Build Influence When the Top Job Isn't Always CMO - Steven Nghe, Head of Marketing & Communications, Kloeckner Metals Corporation