Global eCommerce & Innovation Director, Electrification Business ABB
Samer is a
passionate, trusted and results-driven leader with over 20 years of cross
industry experience spanning digital commerce, digital content and product
experience management and providing compelling customer experience
journeys. Samer Shehadeh is the Global eCommerce & Innovation Director for ABB’s
Electrification Business . His
responsibilities include leading global innovative eCommerce experiments &
programs targeting online and digital sales growth, strengthening our digital
partnerships and with our distributor & channel customer base and lead
ABB’s digital content strategy that amplify digital promotions and campaigns. Mr.
Shehadeh holds bachelor’s degree in Information Studies(i-School) and Business
Management from Syracuse University. He resides in Atlanta, GA.
Check out the incredible speaker line-up to see who will be joining Samer.
B2B websites have had a direct impact on increased sales in many organizations, but there are still many companies who are trying to identify the best way to optimize their online experience. In this session companies like ABB will delve into specific eCommerce site features needed to meet the needs of your customers.
•Understanding how to shape the experience of the next generation of B2B websites
• Creating seamless and convenient website experiences that cater to your customers as well as to your sales teams
• Giving your teams websites that are easy to sue and give them the customer and product information they need in order to do their jobs faster and more efficiently
• Developing websites with the kinds of features that will make it easier for your customers to buy and interact with you on your website
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