Steven Nghe

1. Marketing Matters -> Where Is Your Next Dollars Going?  

Explore strategies for maximizing marketing ROI by identifying the most impactful digital investments for your B2B organization. 

Hosted by Steven Nghe – Head of Marketing & Communications, Kloeckner Metals Corporation  

2. Data Strategy W/ Analytics  

Unlock actionable insights by building a robust data strategy and leveraging analytics to drive smarter business decisions. 

Hosted by Kate Monoskey - Sr. Manager, Data Science, & Hannah Mercer - Sr. Manager, Market Intelligence, Thermo Fisher Scientific 

3. Internal Adoption & Creating Champions for Digital Change 

Discuss ideas and approaches to foster widespread digital adoption and empower internal champions who accelerate transformation. 

Hosted by Ken Garrow - Director, Commercial Analytics, HD Supply

4. Leveraging Social Media For B2B marketing 

Discover approaches to foster widespread digital adoption and empower internal champions who accelerate transformation. 

Hosted by Karlaa V. Gregory - Digital Marketing Manager, Sumitomo Drive Technologies 

5. Best In Class Distributor Brand Partnerships – How Do you create Value Together 

Discover approaches to foster widespread digital adoption and empower internal champions who accelerate transformation. 

Hosted by Mike Becker - NA eCommerce Growth and Analytics Director, Kimberly Clark Professional 

6. Managing Business Value & Journey Mapping 

Discover approaches to foster widespread digital adoption and empower internal champions who accelerate transformation. 

Hosted by Hemal Mehta - Senior Director Of Commercial Technology, DwyerOmega 

7. Applying AI Into eComm/marketing/CX For a Simpler Buying Journey 

Chat with peers on how artificial intelligence streamlines B2B eCommerce, marketing, and customer experience for an effortless buying journey. 

Hosted by Ronald Gaines - Sr. Manager MarTech and Data, Sunbelt Rentals 

8. Aligning Marketing & Sales – The Never-Ending Battle  

The never-ending discussion! Discuss effective strategies for uniting marketing and sales teams to achieve sustained growth and improved customer outcomes. 

Hosted by Rachel Carter – Director, Digital Engagement, Direct Supply 

9. What Piece of Technology Is Making The Most Impact?

Discuss how compelling, solution-focused content elevates the buyer experience and builds trust, leading to greater success in B2B eCommerce.

Hosted by Evihn Vaszily - Associate Director, Digital Communications, Crinetics Pharmaceuticals

Every digital transformation begins with a single step, but securing leadership buy-in is often the most critical—and challenging—milestone. Industry leaders and change-makers come together to share actionable insights on aligning executive priorities with digital goals. Through candid discussions, they explore strategies for building a compelling business case, fostering cross-departmental collaboration, and overcoming resistance to change. Attendees will leave equipped with practical steps to accelerate their digital journey and create an organization-wide culture of innovation. 

• Discover why leadership buy-in is the essential first step for successful digital transformation, and learn practical ways to secure it in your organization. 
• Hear actionable insights from industry leaders on aligning executive priorities with digital objectives and building a compelling business case for change. 
• Gain proven strategies to overcome resistance, foster cross-departmental collaboration, and accelerate organization-wide innovation.